Why Agents Keep Coming Back
Nichell Thompson, a seasoned agent at KW New Orleans, recently returned from her tenth KW Family Reunion, held in Las Vegas. When asked by Jeffrey Doussan, Operating Principal at KW New Orleans, why she keeps attending, Nichell’s response was simple yet profound:
“It’s always something different and new that you can discover with the sessions, and I like to network with other agents. It’s just a good time.”
Jeffrey dug deeper, curious about the art of networking at such a massive event. “Do you like carry a sandwich board and say, ‘I want your referrals in New Orleans,’ or what does that look like?” he joked. Nichell laughed, explaining that it’s about being present and open to conversations. She noted the creativity of other agents who go all out with branded fans and promotional items, all aimed at building referral networks.
The Power of Micro Events
One of the most actionable insights Nichell brought back was the value of micro events. Jeffrey was particularly intrigued by her strategy to host smaller, more intimate gatherings rather than grand client events.
“I have a cross-section of clients who I feel like, if you meet this person, that person, it would be a good connection. So instead of trying to do a big client event, I’m focusing on smaller lunches or coffee meetups,” Nichell explained.
Jeffrey immediately saw the value in this approach, noting how it builds community and strengthens client relationships on a more personal level.
Lessons from Luxury Real Estate
Nichell also shared valuable lessons from a panel led by Chris Hansen (yes, the one from “To Catch a Predator”) at the Keller Williams Sports and Entertainment division event. The session highlighted security and privacy issues unique to high-profile clients.
“They talked about how these criminals study their targets’ homes for months, knowing all their movements. It was eye-opening how methodical they are,” Nichell recalled.
Jeffrey emphasized the importance of protecting clients’ privacy, especially in New Orleans’ luxury real estate market. He noted how these insights could reshape the way agents approach marketing high-end listings.
A Vision for 2025
The conversation wrapped up with a discussion on Gary Keller’s Vision Speech. Both Nichell and Jeffrey were struck by the statistic that “74% of sellers only interview one agent,” a clear reminder of the importance of first impressions and brand visibility.
Jeffrey connected this to KW New Orleans’ mission to empower agents through education and networking, emphasizing how the brokerage’s supportive culture equips agents to be that “one agent” seller trust.
Looking Ahead
With the next KW Family Reunion set for Atlanta, Jeffrey and Nichell are already planning a strong New Orleans presence. Jeffrey joked about wearing Saints gear the whole time, to which Nichell laughed, imagining the fun of representing New Orleans pride at such a massive event.
Why It Matters
At KW New Orleans, conversations like these aren’t just about sharing experiences—they’re about inspiring leadership, fostering community, and equipping agents to thrive. Nichell’s takeaways from Family Reunion are more than just industry insights—they’re a testament to the power of connection and continuous learning.
Join the Conversation
Interested in being part of a brokerage that leads with purpose and empowers its agents? KW New Orleans isn’t just selling homes—it’s building leaders. Connect with us to learn more about our agent-centric culture.
Stay tuned for more expert insights from KW New Orleans, where industry leaders share their knowledge to help you succeed in the dynamic world of real estate.